READING

Among the broader public, however, reading is becoming less and less popular. Two in five Americans did not read a single book last year, according to a YouGov survey. Moreover, researchers from the University of Florida and University College London found that daily reading for pleasure has dropped about 40% between 2003 and 2023. The rise of digital media, growing economic pressures, shrinking leisure time, and even access to books and libraries were pointed out as likely contributors to the shift. The trend is especially pronounced among younger people. Americans aged 18 to 29 read an average of just 5.8 books in 2025—the lowest of any age group, YouGov reported. A separate 2025 survey from the Walton Family Foundation found 35% of Gen Z students dislike reading, and 42% rarely or never read for fun. That decline could have far-reaching consequences. Students who say they enjoy reading—and do it regularly—are more likely to report strong academic performance. Reading also builds critical soft skills like problem-solving and analytical thinking, which employers are valuing more than ever. https://www.msn.com/en-ca/lifestyle/career/former-tesla-president-reveals-the-single-most-important-thing-you-can-do-for-your-career-it-s-a-habit-elon-musk-and-warren-buffett-share-too/ar-AA20EBIr?ocid=msedgntp&pc=ACTS&cvid=6a347cd3a05d4cf08f21dae2aa65228e&ei=33