Saturday, December 22, 2007

North of $100 Mill - Not As Much Money As You Would Think?

How Much Money Does WebKinz Make? Business Week quotes analyst Sean McGowan of Needham saying: "Ganz, which doesn't disclose its financials, must now strike a delicate balance: maximizing profit from the fad without alienating parents and kids. Visitors to Webkinz.com spent more than a million hours there in November, but the site is free. As a result, "they haven't made anywhere near as much money as you'd think," says Sean McGowan, an analyst at Needham, who guesses Webkinz sales are north of $100 million. He adds that none of the nascent competitors has figured out how to capitalize on kids' Web time, either." Anyway, on that revenue stream per annum that would value Webkinz or Ganz Interactive North of $1 Billion. Not too bad ... Who is McGowan:
http://www.needhamco.com/Content/News/sean%20mcgowan%20joins%20needham%2011-19-07.pdf
http://powermoves.capitaliq.com/index.php/2007/11/26/needham-company-appoints-sean-mcgowan/

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