Friday, November 14, 2008

Fight Fraud With Vindicia


These folks are smart, hardworking and know what they are doing. If you want to reduce fraud and chargebacks, Vindicia is a great resource. Call them up and tell them PG sent you. Please note, none of the PaymentGuys or Girl are in any way affiliated or receive anything for this referral. This is a gratuitous freebie tip for all our Dear Readers. From their site "Billing and Fraud Management for Virtual Worlds":

Virtual worlds are rapidly becoming online destinations where individuals from all over the globe go to express themselves and interact with one another. Virtual world providers have focused on creating an immersive experience and a robust online community, however the monetization of these worlds is still in the early stages. As companies build out their vision, billing is the last thing they want their customers to worry about. Since the business models around virtual worlds are quickly evolving, it is critical for companies to have a billing system that is powerful yet flexible. Vindicia’s success in the online gaming and dating markets gives us a unique understanding of how users interact in online communities, and which business models and targeted promotions are best suited to building a robust online community while maximizing revenues. Virtual worlds are particularly vulnerable to fraudulent activity such as stolen credit cards (and related chargebacks), money laundering via digital goods, in-world currency transactions and friendly fraud chargebacks. Some experts estimate in high fraud risk areas, online merchants may be losing up to 10% of revenues due to chargebacks alone. Any comprehensive solution must provide tools to control fraud management. Vindicia supports the most popular online business models such as digital goods, recurring billing and token management, yet remains flexible to allow for experimentation and innovative new models like granting credit for user generated content. Vindicia is also inherently global and supports payments and communication in nearly any currency or language. With Vindicia, virtual world creators can optimize their business to monetize effectively, provide a flawless experience and take control of fraudulent activities to let users all across the globe keep exploring and interacting.
http://www.vindicia.com/solutions/VirtualWorlds.html

CoolCamels is Coming to Finland!


http://coolcamels.fi/ Virtual World Developer Napfolt KFT of Budpest will partner with New Media Studio Nefele of Tampere Finland to bring one of the leading kiddie virtual world sites to Finland and Estonia! If you want to launch a kiddie virtual world you should check out this unique opportunity.
As blogged previously, PG recently spoke to Balazs, Juhasz, Founder of Hungary's largest social networking site and kiddie virtual world, CoolCamels. Cool Camels is published by new media company Napfolt KFT in Budapest. You may find more information at the corporate site http://www.napfolt.com/ and facts here http://www.napfolt.com/index.php?lan=en&page=tenyek The Napfolt Team can also send you a company and product presentation if you like. Cool Camels, or "Teve Club" in Hungarian, is the most popular virtual world / social networking site for youth (kids, tweens and teens) in Hungary. There are 3 language versions, Hungarian, German and English with Cool Camels currently completed extensive development and feature enhancement with a coming mobile version to help speed international expansion and registration.

Cool Camels is perhaps the internet's 1st "virtual pet virtual world". It was conceived and launched in 1999 and has been developed completely in-house. Its international development team is located in Budapest and has some of the finest developer and technical resources in the country.

The Cool Camels team, has created unique and innovative technology including a 3D chat, comic strip generator (with 50,000+ user generated comics http://coolcamels.com/comic.pet) and proprietary game portfolio. Napfolt has also successfully extended the Cool Camel's brand into merchandise, animation and print media. It has its own retail operations and publishing arm ala WebKinz.

Napfolt's current aim is to spread the CoolCamels project all around the world, basically as a franchise system on a revenue share basis to have as many language
translations as they can. The new 3D site (coolcamels.hu) is much more easier to translate as the old version (teveclub.hu) - and is much more expandable (easy to
insert new environments, rooms, items, advertisers, etc) So they have to
spread the new version to many languages and countries as possible.

The current old version English (coolcamels.com) and German (coolcamels.de) websites will be modified and upgraded to the new version as soon we'll find a local partner.

What does Napfolt offer to a local partner?
1. Napfolt provides the engine
2. Napfolt will host the webiste on it's server
3. Napfolt will provide all the new developments they make - to keep all the language versions up to date
4. Napfolt will make all the special appearance requested by paying advertisers
5. Revenue share on all incomes generated on the local site

What does Napfolt expect from a local partner?
1. Local marketing - as they need local users
2. Translation
3. User support

Good deal in PG's opinion. Contact Balazs at balazs.juhasz@coolcamels.eu

Is Second Life Powered By Porn?


Tom Rawstorne exposes the "worrying underbelly" of Second Life. Personally speaking, PG is more concerned about the tri-titty avatar hookers ... http://www.dailymail.co.uk/news/article-1085536/TOM-RAWSTORNE-Living-Second-Life-fantasy-world-awash-sex-porn.html
I knew that avatar was based on the 3 breasted mutant woman from TOTAL RECALL!

The Revolving Door at Apaja


What is up with the folks at Finnish creative studio Apaja, the creators of Playray? It seems acting CEO Tiina Zilliacus http://www.apaja.com/press has been delisted from the management team http://www.apaja.com/company/organisation

And of course, one of the 3 Founders Asmo Halinen has left for "new challenges"
http://www.arcticstartup.com/apaja-founder-looking-for-new-challenges/
We understand the hunt for new challenges continues as there is nothing new on his blog to report; http://halinen.net/blog/?p=73
There has been a lot of employee and management volatility at Apaja. Same goes for its big brother Sulake, the veritable QUEEN of the Virtual World Drama Houses. And of course Linden Lab rotates people like seasonal crops despite all its TAO and unique working culture spin. This is truly harmful and costs a lot of money and squandered opportunity.

One thing PG has noticed in the vast majority of successful virtual world ventures, like Ganz Interactive (WebKinz) and New Horizon Studios (ClubPenguin) - the management stays consistent and employees stay engaged and onboard with little volatility and turnover and even less day to day "drama". PG cannot help but think that any virtual world developer that keeps its people motivated, happy and engaged will produce vastly superior and successful content offerings than those whose office cultures simply are not attractive enough to keep key people. Maybe this is one of the main reasons why Sulake, Linden and perhaps on a smaller scale, Apaja, despite their early intro and pioneering efforts in the virtual world space and all their innovative achievements over the years, seem to squander the truly big opportunities. On the other hand, competitors like WebKinz and Penguin with harmonious and loyal organizational cultures make it rich ... Culture is so key!

Thursday, November 13, 2008

Linden CFO says 3Q "Unusually Strong" for Linden


This is good news for Linden. And congrats! But PG cannot help but think maybe this is due to the absence of any real viable competition to Second Life which currently dominates the space http://blog.secondlife.com/2008/11/12/q3-closed-on-a-high-note-with-an-unusually-strong-september/

Wednesday, November 12, 2008

Club Penguin Founders may Lose $350million Bonus


Compared to HABBO or WEBKINZ, Penguin is virtual 2.5-D-crap. But the beauty of the business and why Disney forked over $350 mill USD in CASH was its large North American kiddie and family community, huge profits and unbelievable operating margins for a 25 person dev team in the retirement haven of Kelowna BC. However, the growth seems to have stalled and it seems the Disney Finance sharpies are not wowed with the Virtual Arctic World's Growth. Does this mean the ClubPenguin founders lose the alleged extra $350 mill potential earn-out based on growth and performance? PG sure hopes so ... these 3 made way enough dough off their 2.5D kiddie-world.´ See related post here http://paymentguy.blogspot.com/2008/11/disney-cfo-on-club-penguin-in-08.html

At $350 mill usd, that was $500 per Penguin - Murdoch bought MySpace for $27 usd a MySpacer http://www.virtualworldsnews.com/2007/08/parks-associate.html

ALL SWIPED OUT: AMEX SEEKS BILLIONS FROM TAXPAYERS


http://finance.yahoo.com/news/Ahead-of-the-Bell-American-apf-13540703.html

New Legislation Aims to Curb Credit Card Fees

Credit card fees are a huge pain for small business owners. Every time customers run a debit or credit card a percentage of their purchase goes directly to the banks. For some time now small businesses have disregarded the fees, which also impact consumer prices, as a necessary annoyance. As more and more of them are being forced to watch each and every dollar, however; some in Washington are lobbying for fairness and the ability to level the playing field. Right now few businesses can afford to reject cards because of the frequency with which consumers use them, but for small businesses these seemingly minute amounts of money can make all the difference in the future of their businesses. Merchant card fees are broken down into “an ‘interchange fee,’ which includes an average 1.7 percent of the sale price and a flat per-transaction fee, and a separate fee that goes to the merchant’s bank,” according to a recent New York Times article. The Times offers this example:

Take, for example, a driver who pays for a $1,000 car repair with a credit card. The bank that issued the consumer’s card receives an interchange fee of $17.10 (including a 10-cent flat fee), while the repair shop’s bank gets $4, or four-tenths of 1 percent of the total sale. The repair shop pockets $978.90. According to the Nilson Report, a payment systems industry newsletter, merchants paid $61.56 billion in electronic payment fees in 2007. Lenders received an estimated 82.5 percent of that money.

It’s because of figures like these that Rep. Peter Welch, D-Vermont, introduced legislation to crack down on these excessive merchant fees. Welch told the New York Times that “American merchants are paying the world’s highest interchange fees…with literally no protection.” Welch’s bill will require credit card companies to disclose all rates, terms and conditions to the public. The bill will also allow the Federal Trade Commission to review the practices of credit card companies and prohibit any that violate consumer-protection or anti-competitive laws. The bill would also allow merchants to give consumers who pay in cash a discount and bans penalties on small businesses that process only a small number of transactions. Some small business owners don’t believe that legislation is the way to go, while others are thrilled about the potential for reduced fees. http://startup.partnerup.com/2008/11/11/credit-card-fees-too-much-for-some-merchants/

IMVU Lets Users Buy Real Music With Virtual Currency


Real-World Music Comes To Fake-World IMVU. Will Real-World Taxes Be Far Behind?
Eric Krangel | November 11, 2008 11:10 AM Expect a muddy area of the law to get muddier: This morning virtual world IMVU, a PG-13 variant of Second Life with 600,000 active users, launched IMVU Music, a new service that lets that game's avatars buy DRM-free music inside the game world and take it out -- like onto their iPod. All four major music labels and many of the indies are participating. Which means people will be buying real-world goods (music) with fake-world currency (IMVU credits).

Previously, if you had a profitable business in a virtual world (and more than a handful of people make their full-time, real-world income doing nothing but running businesses in games like IMVU or Second Life) in order to buy anything "real" you had to convert your game profits into something like U.S. Dollars. Doing so keeps virtual world economies as closed ecosystems and leaves a paper trail (usually via a service like PayPal) a tax authority could follow. But buying real-world things with virtual profits before cashing out makes an end-run around tax laws, because virtual world companies don't report profits to the IRS -- only PayPal does. How can a company like Amazon (AMZN), which also offfers DRM-free music, compete with that?

Of course, IMVU Music is only just debuting today, and the number of IMVU users with serious profits is tiny. But if the idea of buying real world goods with virtual currencies catches on, expect a raft of new regulation to follow suit. China recently moved to tax its own virtual currency trade -- Western governments may not be far behind.
http://www.alleyinsider.com/2008/11/real-world-music-comes-to-fake-world-imvu-will-real-world-taxes-be-far-behind-

Tuesday, November 11, 2008

Phil Guest Replaces Henrik Höglund as Sulake's SVP Ad Sales


Guest replaces Hoglund (although Hoglund left a while ago and spent 11 months at Paynova the Swedish wallet before rebounding and now is SVP Ad Sales at StarDoll http://www.linkedin.com/in/hhsulake This year old blog post by former Sulake SVP Ad Sales Henrik, says it all "New advertising headaches or new possibilities? Tuesday, Aug 21, 2007 / Writer: Henrik Höglund, SVP Ad Sales": As the world evolves and new technologies, communication tools or other innovations start to become mainstream it is clear that there will be obstacles and close-to-the-edge issues to solve. Now we are seeing this in online advertising, especially in virtual worlds and online communities....

27 new mobile payment initiatives launched in last four months

Worldwide mobile payment initiatives have now reached more than a 100 and the number of such programs is increasing strongly over the last few months, research reveals.
27 new mobile payments programs have been launched worldwide in the last four months and seven initiatives in the last week, according to a report. Researchers have found evidence that there is a strong trend towards remittance and mobile money transfer in general. 70 percent of the initiatives launched in the last four months target the mobile money transfer market and over 50 percent of all current mobile payment initiatives around the world focus on mobile money transfer. However, despite the recent expectations, analysts believe the mobile payments market is still unfulfilled. In 2002, market experts failed when they predicted that EUR 55 billion would be processed through mobile payments by 2006. At present, the mobile payments market is reported to be at EUR 2.2 billion, only 4 percent of this prediction. The same experts now believe that the market will reach EUR 10 billion by 2010.

The above-mentioned is contained in an update to the ‘Mobile Payments 2008’ report, produced by Dutch consultancy firm Innopay and Dutch research and publishing company Telecompaper. The report includes an analysis of more than 100 initiatives and also looks into the critical issues that need to be resolved in order to make mobile payments initiatives successful. According to the report, the problems that need be to addressed by market players are the lack of mainstream contexts, the complex value chain with lack of co-operation, lack of interoperability and technology standards, security concerns, and competitiveness of existing payment methods in developing economies, as well as the lack of regulation.
http://www.thepaypers.com/news/article.aspx?cid=736015

Sulake Looking for a UK Country Manager

Country Manager - London/United Kingdom

Sulake is an online entertainment company focused on virtual worlds and social networking. Sulake’s long-term strategic aim is to be a leader in community based entertainment with a portfolio of properties addressing a wide range of target audiences. Currently these properties include virtual world Habbo and social networking service IRC-Galleria. Sulake also offers tailored online entertainment and business services for third parties.

We are currently looking for a Country Manager for UK. The ideal candidate for this role will be some who is looking to move into general management having demonstrated a successful track record in their current role This person will be responsible for the day to day management of operations within the the UK ensuring effective administration of the business as well as growing the audience and profitability of the company. They would be expected to immerse themselves within the product to understand the needs of Habbo customers.

As a Country Manager/ General Manager you will have full responsibility for the budget as well as all key business partnerships within the UK. You will be managing the entire country team - including marketing, community management and customer service people - and report directly to South European & UK Regional Managing Director.

Basic Requirements for the Country Manager / General Manager position are:

• A minimum of 5 years postgraduate experience, with knowledge of online marketing is a must.
• Strong product management skills– whilst there is an important ‘strategic’ component to this role, the ultimate focus is on driving the achievement revenue targets and business profitability.
• Strong deal making skills and able to demonstrate a successful track record of establishing and working with partners.
Strong leadership skills
• Excellent interpersonal skills in order to build strong relationships that will be critical to the success of this role.
• Desire to work in a dynamic and a fast paced international environment
• Fluent written and spoken English, other language skills are an advantage, though this is not a prerequisite.

In this high-profile position you will be actively involved in building a global success story and be responsible for one of Sulake's most important markets. You will gain insight into the latest casual game and community-driven internet products and market trends both in UK and globally.

To apply, please fill in the on-line application by 16 November 2008.
http://www.sulake.com/careers/open_positions/view?id=208

Linden Positions Second Life For the Enterprise


And hires one of M. Linden's Organic Colleagues - whom PG predicts will be on the Linden Management Team in less than 6 months, likely replacing G. Yoon, currently VP Business Affairs at Linden Lab (just a wild guess prediction ...):

"One of the latest additions to the Linden Lab team is Amanda van Nuys, now the director of Enterprise Marketing at Linden Lab. I don't think there's any prizes for guessing that van Nuys was hired by Mark Kingdon, the Lab's new CEO, as she spent five and a half years as vice-president of Corporate Marketing at Kingdon's old haunt at Organic Inc. 'I'm leading the marketing charge when it comes to how companies can use virtual world technologies -- powered by the Second Life Grid -- to communicate, collaborate, and learn,' said van Nuys, 'Needless to say, the possibilities are endless and the timing is perfect. With the current economic downturn, companies are going to be searching for ways to reduce costs (particularly travel), increase innovation, and conduct business in more eco-friendly ways.' Opinion is divided at the moment on whether the economic downturn pushes enterprises towards or away from virtual worlds. It might be another six months before we really start to see an indication of which. Nevertheless with the Enterprise Marketing team continuing to grow at the Lab, it doesn't seem like a stretch that Kingdon would poach someone with a skillset and record that he knows well."
http://www.massively.com/2008/11/09/linden-labs-new-organic-enterprise-marketer/

JumpStart Offers Prepaid Card With Incomm

TORRANCE, Calif.--(BUSINESS WIRE)--Knowledge Adventure®, the leader in adventure-based 3D virtual worlds for 3-to-10 year olds, today announced it will be adding pre-paid game cards to its JumpStart® brand of product offerings as part of the company’s transition and expansion into the online gaming market. To support this growth initiative, Knowledge Adventure has partnered with leading industry game card provider, InComm, to help fuel JumpStart’s expansion beyond the retail shelf. This partnership is the next step in the highly anticipated launch of JumpStart’s browser-based 3D virtual world, coming this holiday season. Prepaid gift cards are experiencing astronomical growth in the market. According to the National Retail Federation (NRF), last holiday season two-thirds of all American consumers gave gift cards at least once. This year, the trend continues upward, with holiday gift card sales expected to top $100 billion dollars.

“We see pre-paid game cards as a natural progression of our growth as we head into the upcoming holiday season,” said David Lord, president & CEO Knowledge Adventure. “Striking a partnership with InComm was a logical choice for a pre-paid game card partner as they are already working with many of the major retailers. We expect this exciting partnership will help us expand our JumpStart brand footprint both domestically and internationally.” The partnership enables Knowledge Adventure to also increase store presence at those retailers who already carry packaged JumpStart software, as well as creating an opportunity to enter new retail markets including drug stores, grocery stores, and other retail outlets that don’t necessarily have a software aisle. “As the premier provider of pre-paid game cards we believe Knowledge Adventure family products are a great addition to our roster,” said Michael Frasier, Business Development Manager at InComm. “We’re looking forward to helping the JumpStart brand become synonymous with virtual gaming through new entry points into the market.”

First Meta's Virtual Currency Strategy

SINGAPORE: Money talks, even in virtual worlds. If you don't have time to invest in playing or learning to develop items, you'll need virtual currency to upgrade your character in games like MapleStory or to get your Second Life avatar a new outfit.
Local startup First Meta is aiming to take virtual currency to the next level by allowing you to pay for your vanilla latte or to withdraw cash from an ATM using the money you've acquired on your last monster raid online. The two-year-old company is working on a debit card and an online payment gateway that can convert your virtual currency into cold, hard cash. To make transactions between virtual and real currencies possible, it first has to develop a virtual currency exchange to track the fluctuation of rates. In Second Life, for example, the rate for its virtual Linden dollar (L$) has hovered at L$250 to US$1.

"We're in the final development stages of a virtual currency exchange where rates fluctuate in real-time based on supply and demand," said Ms Aileen Sim, one of the two co-founders of First Meta. First Meta plans to work with legitimate virtual currencies only, like Gold from World of Warcraft and Globals from virtual world Twinity. "We also make sure transactions are secure and encrypted," Ms Sim, 25, added. First Meta is no stranger to providing financial services in virtual worlds. In July last year, it became the first company to provide a credit facility to denizens of Second Life with the MetaCard, a credit card denominated in Linden dollars. It has already issued 1,500 cards worldwide.

According to research firm Frost & Sullivan, the local games sector was valued at more than $285 million last year, compared to $87 million three years ago. With gaming set to make it big here, using virtual currencies in the real world could be a boon. In September, Second Life denizens worldwide transacted almost L$24 million (US$96,000, or $145,000). "We don't need to sign up merchants or vendors, because it would be a real debit card that can be used at any store. We're in discussions with banks, payment companies and other financial institutions," Ms Sim told Today. First Meta's project is one of 15 that have been awarded funding by the Interactive Digital Media Research and Development Programme Office hosted by the Media Development Authority. About $12 million in funding has been awarded to these projects, selected from the inaugural Co-Space industry call for proposals that closed in June.
http://www.channelnewsasia.com/stories/technologynews/view/385044/1/.html

Cyworld Bails on US


http://translate.google.com/translate?u=http%3A%2F%2Fwww.hankyung.com%2Fnews%2Fapp%2Fnewsview.php%3Faid%3D2008110281191&hl=en&ie=UTF-8&sl=ko&tl=en

Monday, November 10, 2008

Japanese Credit card fraud doubles from 2004


Incidents of online credit card fraud have skyrocketed in the last few years, more than doubling since fiscal 2004 to reach 689 million yen in fiscal 2006, a study by the Ministry of Economy, Trade and Industry (METI) has revealed. Experts have also criticized businesses and the government for poor credit card security practices, pointing out that a transaction will be accepted on some systems even if the cardholder's name is wrong, as long as there is a correct card number and expiry date. The study, which covered six major domestic credit card companies, shows that fraud has risen over the past few years, reaching 311 million yen in fiscal 2004 and 454 million the following year. Internet shopping has shot up over the last 10 years -- reaching 4.391 trillion yen in 2006, compared to 62.5 billion yen in 1998 -- and around half of all transactions are now completed by credit card.

However, credit card-related crime is also rising. During March 2005, credit card information on 698 people was stolen from a Yokohama gas stand, with those of 56 of the victims used for illicit purchases on the Internet. In another incident in Okayama Prefecture in June 2006, a gas stand worker stole credit card information from customers and used it to charge his e-money account on his mobile phone to the tune of 64,000 yen. At the other end of the scale, credit card information on 40 million people, including those of 77,000 Japanese nationals, was lost in June 2005 after a U.S. data processing company server was hacked. Damage caused by subsequent fraudulent use is somewhere around 130 million yen, which is borne by the credit card company. In order to improve credit card security, card companies are pushing a voluntary password system called 3D Secure. However, uptake by both consumers (4.7 percent, as of May 2006) and stores has been slow. A spokesman from METI's Consumer Credit Division said: "3D Secure has to catch on. It shouldn't affect convenience and discourage consumers from using credit cards. But even when taking the damage incurred into account, we've had to leave uptake by businesses on a voluntary basis, since the time isn't ripe for drawing up a legal framework."
http://mdn.mainichi.jp/mdnnews/news/20081110p2a00m0na011000c.html

Saturday, November 8, 2008

Wanna Launch a Virtual World?


Naofolt (www.napfolt.com) of Budapest Hungary, publisher of Hungary's largest Teen Virtual World CoolCamels (www.teveclub.hu) is looking for international partners. Contact Balazs.Juhasz@coolcamels.eu http://www.coolcamels.hu/

Hungary's Largest Virtual World Looking for Partners


PG recently spoke to Balazs, Juhasz, Founder of Hungary's largest social networking site and kiddie virtual world, CoolCamels. Cool Camels is published by new media company Napfolt KFT in Budapest. You may find more information at the corporate site http://www.napfolt.com/ and facts here http://www.napfolt.com/index.php?lan=en&page=tenyek The Napfolt Team can also send you a company and product presentation if you like. Cool Camels, or "Teve Club" in Hungarian, is the most popular virtual world / social networking site for youth (kids, tweens and teens) in Hungary. There are 3 language versions, Hungarian, German and English with Cool Camels currently completed extensive development and feature enhancement with a coming mobile version to help speed international expansion and registration.

Cool Camels is perhaps the internet's 1st "virtual pet virtual world". It was conceived and launched in 1999 and has been developed completely in-house. Its international development team is located in Budapest and has some of the finest developer and technical resources in the country.

The Cool Camels team, has created unique and innovative technology including a 3D chat, comic strip generator (with 50,000+ user generated comics http://coolcamels.com/comic.pet) and proprietary game portfolio. Napfolt has also successfully extended the Cool Camel's brand into merchandise, animation and print media. It has its own retail operations and publishing arm ala WebKinz.

Napfolt's current aim is to spread the CoolCamels project all around the world, basically as a franchise system on a revenue share basis to have as many language
translations as they can. The new 3D site (coolcamels.hu) is much more easier to translate as the old version (teveclub.hu) - and is much more expandable (easy to
insert new environments, rooms, items, advertisers, etc) So they have to
spread the new version to many languages and countries as possible.

The current old version English (coolcamels.com) and German (coolcamels.de) websites will be modified and upgraded to the new version as soon we'll find a local partner.

What does Napfolt offer to a local partner?
1. Napfolt provides the engine
2. Napfolt will host the webiste on it's server
3. Napfolt will provide all the new developments they make - to keep all the language versions up to date
4. Napfolt will make all the special appearance requested by paying advertisers
5. Revenue share on all incomes generated on the local site

What does Napfolt expect from a local partner?
1. Local marketing - as they need local users
2. Translation
3. User support

Good deal in PG's opinion. Contact Balazs at balazs.juhasz@coolcamels.eu

Europe Loves Webkinz


http://www.europeword.com/blog/europe/webkinz-a-ganz-website-europe-loves-it/
The virtual pet store is a highly followed website, especially for pet lovers all over the world. People in Europe are more into pets and therefore, enjoy surfing this site much more than people from other parts of the world. The concept is simple, yet powerful- when you purchase your plush and beautiful webkinz pets from a store, you will find a secret code with your pet. You will be needed to use this code to register for the sit Webkinz a ganz website and from here on; you can have access to various fun activities on offer at this site. From caring for your favorite virtual pet, to answering webkinz pet trivia, this site is definitely a thriller of a site.
Webkinz, a ganz website offers you services such as online games featuring your favorite webkinz pets, lets you take a virtual tour of the webkinz, a ganz website, gives you the online catalogue, which is different for different pets of your choice and the site also features trading cards through which you can trade points with other users and end up winning goodies and kinz cash. The kinz cash can then later be exchanged with goodies on offer at this website. The never-sleeping customer support is also a great feature of this website and therefore, no matter which time zone you are located in, you will never feel at a loss of customer support. It is particularly due to an excellent customer support which is carried out round the clock that people in Europe particularly enjoy visiting this site time and again.
Other sections of the website contain a help section, an international edition and options to get the site text in the language of your preference. Other options include an online shopping store and a parent’s area. The parent’s area in itself is an all-shop stop for parents of children who are into webkinz pets. Parents can take advises on how to enhance the educational values of their webkinz toys and acquire related knowledge pertaining to effectively using their children’s’ webkinz toys. All these features allow you to navigate the site with ease, and let you worry about nothing except playing with your favorite online webkinz pets and grooming them online.
All in all, the site and its ease of navigation totally justify the kind of traffic it gets daily, especially from European nations, where the concept of online pet grooming is still relatively new. Its a Webkinz world after all.

MySpace Payment System Coming Soon

In the platform wars between Facebook on the one side and MySpace, Google, and the whole OpenSocial crew on the other, the side that makes it easier for application developers to make the most money will win. Advertising in social networks has always been problematic, and with an advertising recession upon us those already-low ad rates are going to get lower, not higher. The other way to make money on these platforms is to try to charge for apps themselves or sell things through the apps. But to do that developers first need a payment and billing system to tap into. Less than an hour ago, MySpace COO Amit Kapur revealed at the Web 2.0 Summit that MySpace is working on its own payments and virtual gift products that MySpace developers will be able to add to their own apps. Facebook has its own virtual gifts, but has not yet opened that to developers. (Although there is a gift economy inside Facebook powered by other companies). And Facebook has been rumored to be working on a payments system since forever.

iPhone’s App Store has proven that, at least on mobile phones, people are willing to pay for apps. Bringing that model to social networks could work if the quality of the apps goes up and the number goes down. One problem with Facebook and MySpace apps is that there are too many of them. there are no barriers to entry. Charging for apps, or trying to sell add-on services through them, would force the startups and developers creating them to build something that people are actually willing to pay for. And it is not just the developers who are in a sudden rush to figure out how they are going to make money. Facebook and MySpace are also under more pressure to ramp up revenues these days. The challenge to switching over to such a model from the current free-for-all is that the value of many of these apps is directly correlated with how many people use them. (More specifically, with how many of your friends use them). The minute someone charges for an app, the adoption rate goes way down. So some aspect of most of these apps will likely always be free. But the ability to charge for extras or for a more fully-featured experience might actually result in better apps being produced. In any case, the race is on to provide alternative revenue streams besides ads to app developers. Will MySpace beat Facebook to the payments party? http://www.techcrunch.com/2008/11/07/making-money-on-myspace-payments-and-virtual-gifts-coming-soon/

Fruugo will do for online shopping ...

Get a load of the latest brainwave from the marketing team at struggling Finnish ecommerce startup FRUUGO http://www.fruugo.com/ ...

PG's favorite FRUUGO QUOTE is the current one;

"Fruugo will do for online shopping what KISS did for makeup."

Is someone actually being paid (in EURO's no less) to write this crap?

Disney CFO on Club Penguin in 08


-- Club Penguin: Disney acquired the kids' virtual world last year for $350 million in cash and a possible earn out of $350 million. Is it performing as expected? "Club Penguin actually is doing quite well for us." Disney recently launched a CP consumer products line on a limited scale. "It's not launched broadly yet, so this is anecdotal, but it's really a fairly hot property right now where we've launched it so we're looking to see if we can roll it out more broadly." In terms of the subscriber growth, "we're not overwhelmed but we're pleased."

CP also just launched its first non-English-speaking site in Brazil. "I think that bodes well for the future so I think there's real growth potential for Club Penguin and the rest of the work we're doing in virtual worlds." http://www.washingtonpost.com/wp-dyn/content/article/2008/11/06/AR2008110604135.html

Friday, November 7, 2008

PaymentGirl OnBoard

Sorry for the last apocalyptic post. To compensate, here are some more positive and inspiring images to keep you motivated to slavishly devote the prime time of your youth towards publishing and managing all your virtual world money making ventures. And yes, it is absolutely true, if you achieve ClubPenguin-like success, you can have your pick of any of these web 2.0 babes ... they will even dress up for you on HALLOWEEN!

By the way Dear Readers, did I mention we now have a PaymentGirl onboard? She or any of the moderately motivated PaymentGuys will make sure your virtual world or mmo generates enough cash flow to see you through this recessionary world economy!


if LinkedIn is Laying Off - the Internet Apocaolyse is Upon Us!


LinkedIn Rocks, Works, is CASH-FLOW POSITIVE and is all around a Totally Excellent Web 2.0 Venture ... So if this super web company is cutting 10% of staff, God knows what will happen to all the second rate virtual crapsites out there. Dear Readers please excuse the terrible picture but it was the ugliest one PG could find to visually articulate this pending internet industry armageddon:

LinkedIn Cuts 10% Of Staff TechCrunch less than a day ago

We've just heard from LinkedIn that the Sequoia-backed business network will be cutting 36 of 370 employees, or around 10% of the company. LinkedIn is saying that some of these employees will be reassigned to new roles (though the company won't comment on how many new roles there will be). It's likely that the cuts were prompted by investors like Sequoia pushing for cost cutting (the VC gave portfolio companies a 56 Slide Presentation of Doom last month in light of the economic crisis). But LinkedIn isn't about to run out of money: the company just closed a $22.7 million infusion, which came on top of a $53 million Series D round in June that pegged LinkedIn's valuation at $1 billion. Full story...
http://technews.am/conversations/techcrunch/linkedin_cuts_10_of_staff

Thursday, November 6, 2008

PaymentGirl Joins PaymentGuy Inc.


PG is pleased to announce that a new Payment Guru has joined the team of payment pros at PaymentGuy Inc. which is now comprised of 5 super-smart, super-shrewd, somewhat-hardworking PaymentGuys and 1 super experienced, switched-on and talented PaymentGirl!
The payment guys are so very happy it's a Girl! It has been way too sweaty, macho and stinky here at our virtual HQ.

Welcome PaymentGirl!