From the mindblizzard blog; "After writing on the new Beta launches for RipLounge and Magi Nation I noticed a number of posts over at the KZero blog which also report on new teenworlds getting ready for launch. What is it these days that one after the other company releases their world? The answer is probably very simple. A number of these worlds have been targeted to open up in 'early 2008' and didn't make the deadline in januari, but the prime reason for this sudden onrush is the Virtual World Conference, the industry's largest stage for promotion. The spring edition of the conference will be held in New York from 3 - 4 april and has a dedicated track for Kid and Teen Worlds.
One of the most interesting new releases probably is the Lego Universe. Most interesting probably because of old-times-sake; Which one of us didn't grow up with Lego? KZero adds: "Maybe they’ll also launch a Technical Lego version for us older kids"
Next in-line is a Cartoon Network release named Fusion Fall. You'd expected this one to spring next fall, but its scheduled for release this Spring.... maybe they've got their seasons fused.
Build a Bear
The youngest segment of the market, the under 10s also is a highly competative corner of the industry. Largest in this segment is NeoPets and now there's a bear world: Build a Bear Ville.
The Build a Bear world has the advantage that it already has a number of fans out there in the real world, as the brand has been around for some 10 years now.
Since 1997, at Build-A-Bear Workshop® we have created a safe place where your child can play, express their creativity and use their imagination. Please be assured that we bring these same qualities you value and trust about Build-A-Bear Workshop in the real world into our new virtual world of buildabearville.com™
In this competative market it will be very hard for a truly new kid on the block to make a major stand, and it may well be that this will be the way to go for a number of 'established' toy companies."